Social Media Must reads, Oct 1

Posted by Eve Dmochowska at 1st October, 2008

Some interesting Social Media reads that have popped up on my monitor lately

What is Social Media Press Release?
I have been meaning to do a full post on this topic, and will do so shortly. In the meantime, this video will explain the basics. It really should just become the accepted, and only, method for PR.

Social media as customer service
Ben McConnell lists some stats from the 2008 Cone Business in Social Media Study. The study polled Americans who use social media sites:
* 60% interact with companies using social media
* 93% say a company should have a presence in social media
* 85% say a company should not only be present but also interact with its customers via social media
* 56% say they feel a stronger connection with and better served by companies when they can interact with them in a social media environment
* 43% say companies should use social networks to solve customers’ problems
* 41% say companies should use social media to solicit feedback about products and services

Bloggers Increase HP Laptop Sales by 85%
After 9 months of slow sales of a specific laptop, HP hired Buzz Corps, a social media marketing firm to boost sales. They did a stellar job by engaging 31 bloggers in a 31 day campaign. Read more about it here.

Google in 2001
As part of their 10th birthday celebration, Google now allows you to search the web the way it was in 2001. SO you wil not get Youtube results, no Facebook and almost no blogs in your search results. I suggest you Google yourself, and see how much more “prominent” you are today than you were seven years ago.

Category : Must Reads

Comments

lesbian incest sex June 29, 2009

now I’ll stay in touch..

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