Comments for Two Jumps Ahead

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Comment on What’s next in Marketing? by Nazir

Nazir — Wed, 10 Jun 2009 10:10:25 +0000

I like the comment of Sony Corp guy. great take on what marketing is all about. nice side

Comment on Justifying social media to internal clients by Dirk Singer

Dirk Singer — Tue, 17 Mar 2009 09:24:01 +0000

Thank you for the shout out and kind words Eve, really appreciate it!

Comment on Social Media Case Studies: A collection of links by Now Is The Time For Big Ideas | /timelliott

Now Is The Time For Big Ideas | /timelliott — Fri, 05 Dec 2008 16:01:51 +0000

[...] big, you have to talk ROI. And social marketing is as difficult to track as traditional PR. Sure, there are some great examples of success, but it’s sales impact that will win the day in this economy. On our side is the fact that [...]

Comment on Online news delivery: time to up the game by Stefano

Stefano — Tue, 25 Nov 2008 15:45:13 +0000

@Eve, it’s not a question of just following a template. It’s quite a process. As I said, I agree it should have been the 1st site to go over to the new CMS. But, at least now you know what’s to come

Comment on Online news delivery: time to up the game by Eve Dmochowska

Eve Dmochowska — Tue, 25 Nov 2008 12:51:45 +0000

@stafano
Funny you should mention that. I was *just* on the http://www.fin24.co.za site and was blown away by it. It looks phenomenal. My first thought was to ask why News24 does not follow the same template? It’s good to see that they are rolling out top notch sites.

Comment on Online news delivery: time to up the game by Stefano

Stefano — Tue, 25 Nov 2008 12:39:31 +0000

Oh and @naeem, if 30 odd is old, then yea. It’s an ancient company

Comment on Online news delivery: time to up the game by Stefano

Stefano — Tue, 25 Nov 2008 12:37:58 +0000

Eve, I agree news24 and IOL are lacking, but I wouldn’t forget to add that various 24.com properties have rolled out new sites. Have a look at http://www.fin24.co.za
http://www.sport24.co.za
http://www.parent24.com

And where as I agree, news24 should have been the first site to roll out with the new look, I think it’s worth mentioning the good of the greater publication

It’s coming soon

Comment on Online news delivery: time to up the game by Colin Daniels

Colin Daniels — Wed, 19 Nov 2008 14:32:39 +0000

Thanks for the interesting post Eve. I might have a slight bias but I do think that your assessment of the current SA online landscape is spot on.

As Helen has already mentioned, expect some exciting developments at The Times in 2009!

Comment on Online news delivery: time to up the game by Darren Gorton

Darren Gorton — Wed, 19 Nov 2008 09:06:39 +0000

Hi Eve

You’ve hit on an important point concerning the News24 site [and affiliates] - if its true that content is king then that is surely the [only] secret to their success - offering enormous upside if they can get the rest of the equation. That’s a big ‘if’ though, in relation to where they are now.

The lack of interaction on the site [ito commenting, linking and all other regular characteristics of a community] is highly frustrating and that is where M&G and The Times are well ahead.

I believe that if they could get the community aspects working, it would make the case for moving to online over print ever more compelling for their readers as well.

Really good article. Well done!